Back Office Modernization in the Age of Digital Transformation

As companies continue to take advantage of digitalplatforms to for customer attention and improve the buyer journey, we’re starting to see an alarming pattern that hurts legacy organizations in who’ve been working with the same processes and tools for years.

 
 
 
 
When companies begin the journey toward Digital Transformation, they tend to prioritize customer-facing departments like Sales, Customer Service, and Marketing and neglect the Back Office. While it’s important to improve the buyer journey and correctly market your offerings, neglecting certain areas that also service clients, vendors, partners, and employees can inhibit your ability to provide a smooth experience for all parties.

Our View

In our humble opinion, the Back Office is the heart of your business. If your workflow creates bottlenecks, the capacity of your entire company pays for it. For example, let’s say a business brings on a new customer in minutes but requires a month to train a new employee or supplier. That’s a challenge because both your employees' skills and your partner’s products play a critical role in providing excellent service to the customer. Therefore, if those pieces are not operating smoothly, your client is ultimately who suffers. Your Front Office can only be as capable as your Back Office, and both must be included in a strategic digital transformation.